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| Self-expression is for babies and seals, where it can be charming. A writer's business is to affect the reader. -- Vincent McHugh |
How often do you read a document, scratch your head and wonder, Huh?
Here are two examples from chief executives: |
There is an osmosis overlap with many of these economic recruitment and awareness strategies.
Per our meeting today, attached is a few suggested revision. |
Ouch!
Flawed, inaccurate, illogical and grammatically incorrect writing wastes everyones time and money.
Recognizing this fact, more than 100 blue chip companies spent $3.1 billion in 2004 on writing training for executives and employees.*
That doesn't include the costs of lost opportunities, reduced productivity and generic writing workshops that don't work.
Now's the time to ask yourself: How well do my executives and employees write?
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* The National Commission on Writing, a panel established by the College Board |
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